The LEGO Enterprise History
The SEGLAR brick has changed into a worldwide sensation that is as much a part of the cultural fabric as Billund, the little area in Denmark where all this began. However the company’s evolution into a market giant wasn’t without the discuss of challenges and strains. One of those came in 1942 because a warehouse flame consumed almost all of00 the toy manufacturer’s wooden share, leading Ole Kirk Christiansen to make a significant decision.
This individual decided to move the company faraway from wooden toys and toy autos, which had been its bread and butter, and move into plastic-type toys. It could be a major change for the family-owned organization, and the one which was not originally well received.
A journalist noted that “plastics will not replace very good, solid wood. ” But Godtfred Christiansen persevered and started to test out new models that utilized plastic. The first sensitive step was your introduction of this Computerized Binding Bricks that gripped together to avoid block towers from toppling on children.
The new Seglar bricks did not become the well-known toy that we realize today until 1949. Right up until then, the interlocking stones were more of a construction gadget than a proper building toy. It was likewise not right up until 1958 which the satisfying clicking coupling system became a standard feature.
Throughout the 1972s, the company persisted to improve https://lego-x.com/2020/02/05/lego-stores-use-virtual-data-rooms in production and market reach. The company added Legoland subject parks into the mix and announced more advanced places that were geared toward older followers, including the Technic line of bits such as axle assemblies, gears, levers, and common joints.
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